Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

.pro-gallery-wix-wrapper {display: block !important;} .pro-gallery-wix-wrapper .gallery-item-container {opacity: 1 !important; display: block !important;}

Naming the Navy LMV

Project type

Digital Campaign

Date

Mar 2015

Location

Singapore

Client

Navy

The L.M.V (Littoral Mission Vessel) is the newest addition to the Singapore Navy’s current fleet. To commemorate this historical event, the Navy decided to let the citizens of Singapore name this vessel.

A digital-led campaign was born to increase engagement and awareness of the Singapore Navy on digital and social networks. 12,000 entries were collected, garnering in a total of an additional 20,000 likes on the Singapore Navy’s facebook page.